Latest posts on geomarketing and location intelligence by Symaps
Site Selection: 5 tips for a Successful Site Selection
Five practical tips to make your site selection process easier and ensure the successful establishment of your business in an ideal geographic location.
How to estimate market potential to effectively assess the viability of a new location
Opening a new store is a delicate process that requires careful execution—and even more careful planning…
Territorial network: optimize your sales outlet network
Territorial network: how to optimize the coverage of your points of sales? Check how to set up your zoning research and prioritize the development of new locations.
Why is pedestrian flow so important in retail?
By integrating footfall data into their omnichannel development strategy, brands and retailers can target their new retail locations in an increasingly surgical manner.
Measuring the number of pedestrians passing…
Find the best places to open a restaurant – Use case
Use-case : how a leading restauration brand in the UK leverages Symaps insights to find the best places for their sushi restaurants
4 steps to develop a franchise network
Franchise networks are increasingly popular with professionals for their business creation projects. Here are all the key steps for developing a franchise network in the best conditions!
Catchment area, the keys to analysing it properly
All you need to know on catchment area : definition, why and how to calculate it, why considering footfall is important & more !
Why and how to conduct a thorough local market research
Guide: Why and how to conduct a thorough local market research before starting your business?
Check out our tips for carrying out effective local market research.
How location intelligence will reshape the way brands prospect for new locations
As a preamble, do you know what does the handle of a public fountain in London in 1854 have in common with location intelligence? Location intelligence at the times of cholera You may consider location intelligence to be one of the most recent trends, but
Opening a restaurant in 2022: how to select the best location?
I recently had lunch at a Poke Bowl restaurant in a low-traffic area of Paris. I was the only customer; the restaurant was empty. Nevertheless, in front of the restaurant, an impressive fleet of couriers was waiting and continuously coming and going. Out of curiosity,
What you need to choose your business location
[Spoiler: find out how a location intelligence platform can save you time, give you access to all the geo-marketing data you need and make informed decisions]. Choose your future business location Choosing a commercial location is always a complicated decision because of the financial and
Site Selection: 5 tips for a Successful Site Selection
Five practical tips to make your site selection process easier and ensure the successful establishment of your business in an ideal geographic location.
How to estimate market potential to effectively assess the viability of a new location
Opening a new store is a delicate process that requires careful execution—and even more careful planning…
Territorial network: optimize your sales outlet network
Territorial network: how to optimize the coverage of your points of sales? Check how to set up your zoning research and prioritize the development of new locations.
Why is pedestrian flow so important in retail?
By integrating footfall data into their omnichannel development strategy, brands and retailers can target their new retail locations in an increasingly surgical manner.
Measuring the number of pedestrians passing…
Find the best places to open a restaurant – Use case
Use-case : how a leading restauration brand in the UK leverages Symaps insights to find the best places for their sushi restaurants
4 steps to develop a franchise network
Franchise networks are increasingly popular with professionals for their business creation projects. Here are all the key steps for developing a franchise network in the best conditions!
Catchment area, the keys to analysing it properly
All you need to know on catchment area : definition, why and how to calculate it, why considering footfall is important & more !
Why and how to conduct a thorough local market research
Guide: Why and how to conduct a thorough local market research before starting your business?
Check out our tips for carrying out effective local market research.
How location intelligence will reshape the way brands prospect for new locations
As a preamble, do you know what does the handle of a public fountain in London in 1854 have in common with location intelligence? Location intelligence at the times of cholera You may consider location intelligence to be one of the most recent trends, but
Opening a restaurant in 2022: how to select the best location?
I recently had lunch at a Poke Bowl restaurant in a low-traffic area of Paris. I was the only customer; the restaurant was empty. Nevertheless, in front of the restaurant, an impressive fleet of couriers was waiting and continuously coming and going. Out of curiosity,
What you need to choose your business location
[Spoiler: find out how a location intelligence platform can save you time, give you access to all the geo-marketing data you need and make informed decisions]. Choose your future business location Choosing a commercial location is always a complicated decision because of the financial and
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