Five practical tips to make your site selection process easier and ensure the successful establishment of your business in an ideal geographic location.

Opening a new store is a delicate process that requires careful execution—and even more careful planning…

Territorial network: how to optimize the coverage of your points of sales? Check how to set up your zoning research and prioritize the development of new locations.

By integrating footfall data into their omnichannel development strategy, brands and retailers can target their new retail locations in an increasingly surgical manner.

Measuring the number of pedestrians passing…

Use-case : how a leading restauration brand in the UK leverages Symaps insights to find the best places for their sushi restaurants

Franchise networks are increasingly popular with professionals for their business creation projects. Here are all the key steps for developing a franchise network in the best conditions!

All you need to know on catchment area : definition, why and how to calculate it, why considering footfall is important & more !

Guide: Why and how to conduct a thorough local market research before starting your business?

Check out our tips for carrying out effective local market research.

As a preamble, do you know what does the handle of a public fountain in London in 1854 have in common with location intelligence? Location intelligence at the times of cholera You may consider location intelligence to be one of the most recent trends, but…

I recently had lunch at a Poke Bowl restaurant in a low-traffic area of Paris. I was the only customer; the restaurant was empty. Nevertheless, in front of the restaurant, an impressive fleet of couriers was waiting and continuously coming and going. Out of curiosity,…